How can we use video in our marketing strategies to achieve the best possible search engine optimization in the future? Predrag Petrowitz, an experienced digital marketing expert, shares his view on the topic in this article. Let’s see how it works! 

Video advertising is a powerful tool for brands looking to reach their target audience. In fact, YouTube reports 60% of the world’s population watch YouTube each day. This makes video marketing one of the most efficient ways to spread your message and engage with customers on social media. However, it’s important to know how to implement this strategy effectively. 

Video advertising is more powerful than ever before. The proliferation of social media and digital content consumption means that people are watching more videos on a daily basis, which increases the likelihood that they'll see your video ad. But even if they don't watch it, YouTube's algorithms will surface your video to relevant viewers based on their interests. That's why it's important to have a video marketing strategy in place for your business in 2023 and beyond. 

Video advertising is one of the fastest growing areas in marketing. In 2013, video advertising made up 12% of all digital ad spend. The social media landscape is also changing, so it's important to create a digital strategy that incorporates both types of platforms.

If you're looking for the best way to reach your target audience, it's time to make videos!

Below are five reasons why you need a video marketing strategy for your business.

I believe that in the future most businesses will adopt a Digital Strategy as part of their overall business plan. The internet has become an integral part of our daily lives. We now have more access than ever before to information, products and services – all available at our fingertips via our smartphones or computers. In order for any business or individual to stay competitive, they need a strong presence online with up-to-date information that can be found quickly and easily by search engines. It's no longer enough for a company to have just one website; instead, you'll need additional websites for specific purposes like ecommerce, blogging etc., social media accounts with up-to-date information and plenty of online reviews. 

There is no doubt that video marketing is a powerful tool for building brands and gaining exposure. As the years go by, it will only become more crucial to have a strong online presence. With this in mind, it's important to start thinking about how you can integrate video marketing into your digital strategy now.